For UK B2B service companies.

More sales calls.
Less prospecting.

Askora handles research, outreach and follow-up to book qualified discovery calls with your target customers. Your team focuses on the conversation, the relationship and the sale.

Book a Discovery Call

The work before your next sales conversation. On autopilot.

From prospecting to sales conversations.AI-generated narration
Read the transcript

Your next discovery call shouldn't require hours of prospecting.

Before a call lands in your calendar, there's the company research. Finding the right person. Writing the message. Chasing the reply. Qualifying interest. Then booking the call. Repeat that for every prospect.

Askora manages that entire workflow for UK B2B service companies selling high-value services. From finding relevant prospects to booking qualified discovery calls, with your team taking over the conversation.

Think cold outreach is just a numbers game? Sending more doesn't fix poor targeting. Askora researches public buying signals, such as hiring, leadership changes, expansion, to qualify company fit and find relevant reasons to reach out now.

Worried it sounds like spam? Each message connects the person, their company and the signal to your offer. The opening is about their situation, not a generic sales pitch.

Give us your ideal customer profile and core offer. We build the pipeline within one week. Then outreach starts. Campaign volume determines the pace of bookings.

We use the same pipeline for our own outreach. Now imagine your calendar filling with discovery calls with the right prospects. Your team spends less time chasing conversations and more time having them.

For context, Unify reports Pylon tripled outbound meeting bookings, a two-hundred-percent increase. That's a case study showing whats already working for others. Now imagine what that could mean for your business: more qualified calls, more opportunities to close deals, and more revenue.

Your team takes the call. Askora handles the prospecting. Book a Discovery Call to see how the workflow applies to your buyers, your offer and your market.

Explore the workflow

From a reason to reach out to a call in your calendar.

One connected workflow keeps prospecting moving without making your team remember every next step.

These are public buying signals: observable changes that may indicate a need for your service.

They are starting points for research, not proof of budget, urgency or willingness to buy. Askora combines those signals with your ideal customer criteria and qualifies interest through the conversation.

Colleagues researching a prospective account together at a laptop
  1. 1

    Find relevant change.

    We identify hiring activity, leadership appointments, expansion and announced initiatives relevant to your buyers.

  2. 2

    Research and qualify the account.

    We check the company, the source of the signal and its relevance to your offer, then prioritise accounts against your agreed criteria.

  3. 3

    Reach out with context.

    We use the verified change to explain why a conversation is relevant, with messaging specific to the company and your service.

  4. 4

    Follow up consistently.

    We keep the conversation moving within agreed limits, without making your team remember every next step.

  5. 5

    Handle replies and establish fit.

    We address routine questions using approved information, recognise objections and opt-outs, and pass uncertain or sensitive replies to a person.

  6. 6

    Book and hand over.

    We arrange a discovery call when the prospect expresses interest and meets your agreed qualification criteria, with the research, relevant replies and outstanding questions included in the handover.

Your team sells. Askora handles the work that gets them there.

Askora helps UK B2B service companies where a new client represents a substantial project or ongoing engagement, outbound contributes to business development, and a discovery call is a meaningful step in the buying process.

Your market, service and qualification criteria determine what deserves a conversation. A broad homepage does not mean a broad prospect list.

A consultant and business owner having a focused service discussion
What makes a booked sales call qualified?

We agree qualification criteria for your service: company fit, a relevant contact, a plausible service need and expressed interest in discussing it. We record budget, authority and timing as confirmed only when the prospect confirms them.

Does this replace my sales team?

The focus is the work before a discovery call. Your team still needs to understand the prospect, advise on the service, build trust and progress the commercial relationship.

How much of the workflow is automated?

Askora connects signal research, account qualification, outreach, follow-up, routine reply handling and booking. Your team stays involved where judgement or expertise matters, then takes over the sales conversation.

Your offer. Your ideal customer.
We build the rest in one week.

You bring the brief. We build and run the pipeline. Your team takes the qualified sales conversations.

  1. To get started

    Send us two things.

    Your ideal customer profile and your core offer. Who you want to reach. What you sell.

  2. Days 1–7

    We build your pipeline.

    Research, qualification, messaging, outreach, follow-ups, reply handling and booking. We connect and test the whole workflow.

  3. By the end of week one

    Outreach goes live.

    Your first campaign starts. We contact relevant prospects, keep follow-ups moving and qualify interest in the replies.

  4. After launch

    Your team takes the calls.

    As interested prospects meet your criteria, we book the calls and hand over the context. Campaign volume and buyer response determine the pace.

Your input: Your ideal customer profile and core offer. Then your team handles the sales conversations.

Your timeline: One week to launch. Bookings follow as the campaign reaches and qualifies interested buyers.

We run it for ourselves.
Other teams show what's possible.

The same pipeline powers our own outreach. These examples show how other teams turn automation into more sales opportunities.

Askora's own outreach

The same pipeline.
Our own calendar.

We use the same pipeline at Askora to fill our own calendar: researching relevant prospects, personalising outreach, following up and booking discovery calls.

The workflow we build for your team is the one we use ourselves, so we can focus on the sales conversations ahead.

Don't send more of the wrong message.

A relevant account. A real change. An offer that fits. Better targeting gives your outreach a reason to exist.

Published reply-rate benchmarks show the gap between a low baseline and stronger campaigns.

1–2%Cold-email reference band

Woodpecker reports a 1.5% median reply rate across its platform.

Woodpecker benchmark (opens in a new tab)
5–6%Targeted-campaign reference band

Instantly reports 5.5%+ replies for its top quartile, associated with targeted lists, segmentation and personalisation.

Instantly's 2026 report (opens in a new tab)

Rounded reference bands from separate vendor datasets. These measure replies, not positive replies, booked calls or sales. They are not a measured uplift from targeting or an Askora forecast.

Then make the message specific.

We verify the company, connect a documented buying signal to your offer and personalise the outreach. The signal gives us a reason to start. Confirmed interest and agreed qualification criteria determine who earns a place in your calendar.

Keep your pipeline moving while you focus on your clients.

Relevant prospects. Consistent follow-up. Qualified sales conversations, with the context your team needs.

Book a Discovery Call